🎯 Stranger-only revenue (no friends/family asks)

Goal: money from people you don’t know β€” free tool traffic β†’ $5 Family Scam Defense Kit or on-site tip. Full cold-launch pack: hub/launch.html Β· Shop: /tools/shop/

1. Show HN + Product Hunt β€” largest free stranger spikes for tools. Copy is pre-written in launch pack.
2. Tool directories β€” Uneed, SaaSHub, AlternativeTo, ToolFinder (backlinks + browsers who buy utilities).
3. Reddit value replies β€” r/Scams etc. Help first, link ScamCheck second. Kit sells on-site after they get a score β€” never pitch $ in the comment.
4. SEO landings β€” /scams/* + shop in sitemap/IndexNow. Strangers searching β€œis this USPS text a scam”.
5. When a stranger pays β€” PayPal note Family-Scam-Defense-Kit or Mochi tip β†’ log in admin treats + video notes.

Income ladder (turn on in order)

Now β€” $1 / $5 Mochi treats Β· PayPal + Venmo on every tool after value. $5 = β€œweek of treats.” Frame as optional gratitude, not a paywall.
At ~500 visits/mo β€” AdSense Β· Only on blog/guides, not ScamCheck results. Scam victims + ads = bad vibe.
At ~1k visits/mo β€” Affiliates Β· Bitwarden, Aura, or YNAB links on password/subscription tools. Sign up at their partner programs.
At ~5k visits/mo β€” Sponsored embed Β· Credit unions pay $50–200/mo for co-branded ScamCheck button on their site.

What works on free-tool sites (research snapshot)

Reddit (highest ROI for ScamCheck traffic)

Post as helpful comment when someone shares a suspicious text. Subs: r/Scams Β· r/personalfinance Β· r/agingparents Β· r/technology

I paste suspicious texts into this free checker before clicking anything β€” gives you a 0–99 risk score in seconds, no signup: https://www.yoyosup.com/tools/scamcheck/?ref=reddit Not perfect, but faster than guessing. Forward it to parents β€” they're the main target for smishing.

Facebook / family group chat

Post in family group, Nextdoor, or church newsletter.

Hey family β€” if you get a weird text about a package, bank alert, or IRS problem: DON'T tap the link. Paste the whole message here first (free, 10 seconds): https://www.yoyosup.com/tools/scamcheck/?ref=facebook Please forward to Mom and Dad πŸ’›

Nextdoor (local scams spike traffic)

Heads up neighbors β€” package delivery scam texts are going around again (fake USPS $1.99 fee links). Free tool to check any suspicious text before you click: https://www.yoyosup.com/tools/scamcheck/?ref=nextdoor No app, no signup. Stay safe out there.

Show HN / Product Hunt (one-time spike)

Show HN: ScamCheck – paste suspicious texts, get instant 0–99 scam score (free, no signup) Built after my parents almost fell for a USPS smishing text. Runs client-side pattern matching + action plan. Also: subscription audit, password crack-time, public IP. https://www.yoyosup.com/tools/scamcheck/?ref=hackernews

Product Hunt: submit at producthunt.com/posts/new Β· category: Developer Tools or Productivity

Free tool directories (submit once)

Embed on community sites

Email libraries, senior centers, credit unions. Use embed page. Offer custom ?ref=theirname tracking.

Mochi angle (pet Twitter / Instagram / TikTok)

My cat Mochi supervises a free scam text checker so strangers don't get robbed. Paste any suspicious SMS β†’ instant risk score: https://www.yoyosup.com/tools/scamcheck/?ref=mochi She accepts treats. 🐾 [attach surprise mochi photo]

Track what works

Every link uses ?ref= β€” check sources in admin dashboard. Double down on whatever ref grows.